My Sally Case Study
After completing a rigorous UX/UI bootcamp at General Assembly, I embarked on my final project: designing an app dedicated to supporting women who have experienced miscarriages—a cause deeply personal to me. Having witnessed friends and personally endured the emotional aftermath, I understand the profound feelings of isolation and depression that often accompany such experiences. Motivated by this empathy, I envisioned an app aimed at fostering connections among women who have shared similar journeys, providing a platform for mutual support and healing.
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Research
Creation
Product Design
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To help women who have experienced miscarriage feel less alone and heal
The Process
The Process
Research & Discover | Define & Synthesis | Ideate & Prototype | Visual Design
Research & Discover
User Interviews
Define & Synthesis
User Persona, User Flows, & Task Analysis
Ideate & Prototype
Wireframe, Prototype & Usability Testing… Repeat
Visual Design
Style Guide & Final Design